Work smarter, not harder

Our tactics are simple, human centric, rooted in well-respected theory and work time and time again.

We use our brain hacks for more effective, sustainable change, that works, and we explain why the tactic works so that you can adapt for your own use.

Use your time and energy wisely with these tactics.

What is in the box?

The Irrational Change approach leads you to tactics which are effective and easy to implement. Deceptively simple, they just work. Here are some examples:

Leadership Conviction

The #1 factor in whether your change will be successful or not; the conviction of your change leaders. Our tactics include:

  • Leader’s Story: To help leaders accept the change and create their authentic story.

  • Conviction Tracker: To ensure that you are building the conviction you need to be successful.

The power of language

What you say, and how you say it, can make such a difference in the outcome. Our tactics include:

  • Exploring questions: To gain the insight you need before you try to influence or persuade.

  • Opening lines: How to start your authentic story.

  • Permission led questions: To gain the commitment you need.

Effective Working

Creating the environment to be successful, our tactics include:

Decision Effectiveness: Enabling decisions to be made quickly.

Building Empowerment: Creating teams who apply judgement and feel empowered.

  • Leaders Story

    The leaders story tactic is a simple, but effective way of helping a leader connect emotionally to the change that they need to lead and to create their authentic story.

  • Exploring Questions

    Before you can persuade someone, you need to understand their point of view. The most practical way to do this is to ask, and listen.

    These questions encourage exploration of another persons views, which give you the insights you need to effectively persuade.

  • Conviction Tracker

    Leadership conviction is your #1 driver of organisational change. We track it, weekly.

    Built over time, and lost easily, it can often get ignored. Use the conviction tracker to ensure you have the right level of conviction at the right time.

Where to next?

Intrigued, what can we interest you in next?