Pulse

Welcome to the BeSci AI Pulse, a collation of articles, links and resources which inform our thinking about Behavioural Science and AI.

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Ed Pike Ed Pike

When AI is designed to be rational.

A Pizza Hut franchisee called Chaac Pizza Northeast, which runs more than 100 stores, is suing the chain for $100 million over an AI system that they installed.

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X-rays and CT Scans offer more insights

Artificial intelligence is enabling radiologists to extract valuable diagnostic information from routine chest imaging, including identifying patients at risk for osteoporosis and cardiovascular disease without additional scans.

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Good ethics help?

Anthropics AI solutions, including the Claude family, have overtaken OpenAI (ChatGPT) for the first time since they started in business subscriptions.

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AI powered drug discovery

Google Deepmind spinoff Isomorphic Labs is close to raising $2bn in new funding to support their aim to accelerate drug discovery.

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Claude for Legal

Anthropic have expanded Claudes AI tools for legal firms in a move that deepens their reach into organisations to replace tasks, skills and capabilities with AI solutions.

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Disaster Data

The EU Joint Research Centre has just built a dataset that covers over 3,000 disaster events across 175 countries between 2014 and 2024, spanning 26 disaster types and accounting for around 80% of global economic losses.

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AI better in the ER room

If your image of an ER room is of complex, crazy, life threatening and changing decisions happening in the moment, you are not wrong.

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Will the US midterms be driven by AI?

A recent NBC News article highlights how AI-generated content is quietly but rapidly entering political campaigns, especially in the run-up to the 2026 midterms.

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Does AI make things up?

A recent experiment by researchers at the University of Gothenburg shows how quickly false data can enter the narrative.

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Watching your clicks

Many organisations have realised that the missing piece in their AI jigsaw is the knowledge and understanding in their employees heads.

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SNAP and you are gone.

Evan Spiegal, CEO of SNAP announced 1,000 jobs gone (16% of staff), $500 million stripped out of the cost base, and a repeated insistence that this is not panic but precision.

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Ed Pike Ed Pike

From shoes to GPU's

Allbirds, once a poster child for ethical consumerism, merino wool minimalism and B‑Corp virtue calmly announced it has sold its shoes, its brand and, effectively, its former self this week to become NewBird AI, a GPU‑as‑a‑Service operation armed with $50 million of convertible financing.

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