Pulse

Welcome to the BeSci AI Pulse, a collation of articles, links and resources which inform our thinking about Behavioural Science and AI.

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Ed Pike Ed Pike

2026 AI in Professional Services Report

The recent report by Thomson Reuters into how AI is being used in Professional Services is unsurprising. GenAI is normalising across legal, tax, risk, and government, with 2026 being the point where it becomes mainstream.

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Ed Pike Ed Pike

AI is changing the way we speak

Language evolves through usage, and is influenced by popular culture and social proof, so it should be unsurprising that our unscripted language is being biased by AI.

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Do you know when you are talking to a bot?

More and more, when you ring an organisation, an AI agent is answering your call. You might think you could spot them, with their not-quite human cadence and tone, but these days it is much much harder.

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AI job displacement

Researchers at Brookings have been looking deeper into the ability of the US population to adapt to the inevitable AI displacement. It is fascinating reading.

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Is your LLM your new competitor?

If you are a software company, selling for example legal services, investing heavily in AI solutions, then there is a good chance that you woke up with a headache yesterday and the sense that your market might disappear overnight.

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An Essay from Dario

Anthropic CEO Dario Amodei recently published 'The Adolescence of Technology,” an essay that lays out what he sees as the biggest dangers of AI, from bioterrorism and autonomous weapons to mass job loss and AI-powered dictatorships.

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Is AI coming for your job?

Microsoft published research in December, highlighted the Top 40 jobs they thought were are risk of being replaced by AI.

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Wikipedia licenses its content

On Jan 15, Wikipedia's owner confirmed that it has agreed licensing arrangements with Microsoft, Meta and Amazon. It had previously agreed licensing with Google back in 2022, along with Perplexity and Mistral AI.

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Anthropic create an incubator lab

In January, Anthropic (Claude) announced the opening of their incubator lab 'a team focused on incubating experimental products at the frontier of Claude’s capabilities.'

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A network for AI Agents

Imagine what would happen if AI agents created their own Reddit and started chatting to each other, creating subforums and building communities with common beliefs.

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The Widening AI Value Gap

Back in September, BCG published their 'The Widening AI Value Gap' report, to highlight what the winners and losers in the race to be AI native were doing, what was working and what wasn't.

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